CRAZY NUTZ MUSIC / BARCELONA
MORE THAN A RECORD LABEL.
A CONNECTED ECOSYSTEM BUILT TO MOVE MUSIC FORWARD.
Crazy Nutz Music is an independent electronic music label based in Barcelona, created to discover distinctive talent, develop releases with identity and connect forward-thinking club music with an international audience.
WE DO NOT SIMPLY RELEASE MUSIC. WE BUILD THE STRUCTURE AROUND IT.
CRAZY NUTZ AT A GLANCE
A LABEL BUILT TO CONNECT THE FULL RELEASE JOURNEY.
SYSTEM SNAPSHOT / 2026
3
A&R and Artist Development, Distribution and Music Promotion, and Marketing, Press and Communication.
360°
Artistic direction, professional delivery, promotion, identity and communication operating as one system.
2–3
A carefully managed schedule designed to give every selected project meaningful preparation and visibility.
GLOBAL
Rooted in Barcelona and connected to artists, media, clubs and audiences across the international electronic music community.
WHO WE ARE
AN INDEPENDENT LABEL BUILT AROUND IDENTITY, STRUCTURE AND MOMENTUM.
Crazy Nutz Music brings together artistic instinct, specialist execution and distinctive communication to transform strong music into meaningful release campaigns and long-term catalogue development.
ONE VISION. THREE DEPARTMENTS. ONE CONNECTED DIRECTION.
MUSIC
Discover and select distinctive club-focused productions
ARTISTS
Build close, professional and long-term relationships
RELEASES
Give every project a coordinated market strategy
VISUAL IDENTITY
Create immediate recognition around the catalogue
COMMUNICATION
Connect the music with audiences and industry professionals
DEVELOPMENT
Learn from every campaign and improve the next one
STRUCTURE
ONE LABEL. THREE CONNECTED DEPARTMENTS.
A multidisciplinary structure designed to manage every essential stage of an artist’s release journey.
THE ARTIST + THE RELEASE
01
A&R & ARTIST DEVELOPMENT
DISCOVERING DISTINCTIVE MUSIC AND DEVELOPING ITS POTENTIAL
This department identifies emerging talent, evaluates incoming music and defines which projects align with the label’s artistic identity and long-term direction.
Talent discovery
Demo evaluation
Musical curation
Artistic direction
Originality verification
Artist onboarding
Catalogue development
Long-term artist relations
DISCOVER → EVALUATE → CURATE → DEVELOP
EVERY RELEASE BEGINS WITH MUSIC THAT HAS IDENTITY, POTENTIAL AND A CLEAR REASON TO EXIST.
02
DISTRIBUTION & MUSIC PROMOTION
TRANSFORMING APPROVED MUSIC INTO MARKET-READY RELEASES
This department coordinates the technical, operational and promotional processes required to deliver every release professionally and introduce it into the global electronic music market.
Master delivery
Asset control
Metadata management
Distribution coordination
DSP preparation
Release scheduling
Promotional servicing
DJ and industry outreach
Campaign monitoring
Post-release analysis
PREPARE → DELIVER → DISTRIBUTE → PROMOTE → MONITOR
DISTRIBUTION IS NOT THE FINAL OBJECTIVE. IT IS ONE STAGE WITHIN A WIDER RELEASE STRATEGY.
03
MARKETING, PRESS & COMMUNICATION
BUILDING THE IDENTITY AND COMMUNICATION AROUND THE MUSIC
This department creates the visual, editorial and digital environment that gives every release a recognisable identity and connects it with artists, audiences and industry professionals.
Brand strategy
Release campaigns
Visual identity
Creative direction
Social content
Press relations
Editorial storytelling
Advertising
Digital platforms
Website development
Community activation
Post-release communication
POSITION → CREATE → COMMUNICATE → CONNECT → AMPLIFY
THE MUSIC CREATES THE MESSAGE. COMMUNICATION GIVES THAT MESSAGE THE POWER TO TRAVEL.
THE CONNECTED RELEASE ECOSYSTEM
THE DIFFERENCE IS NOT ONE ISOLATED ACTION. IT IS HOW EVERY PART OF THE LABEL WORKS TOGETHER.
ONE RELEASE. ONE ECOSYSTEM. ONE COORDINATED DIRECTION.
THE RELEASE
Talent discovery
A&R evaluation
Artistic direction
Artist onboarding
Rights verification
Master delivery
Metadata
Distribution
Release scheduling
Visual identity
Promotional content
Press
DJ outreach
Industry communication
Advertising
Community
Streaming monitoring
Post-release support
Catalogue development
WHAT DEFINES US.
01
CURATED
We prioritise identity, quality and potential over release volume.
02
ARTIST-FOCUSED
Every project is treated as part of a wider artistic journey.
03
CONNECTED
Artistic, operational and communication decisions work within one coordinated system.
04
DISTINCTIVE
Music and visual identity combine to create immediate catalogue recognition.
05
INTERNATIONAL
Barcelona is our home, while our artists, vision and relationships reach far beyond it.
06
EVOLVING
Every release provides information that improves the tools, workflows and strategies behind the next one.
DIFFERENTIATION
BUILT AS A SYSTEM, NOT A COLLECTION OF ISOLATED TASKS.
THE USUAL APPROACH
THE CRAZY NUTZ APPROACH
Independent activities operating separately.
Release campaigns that end on release day.
One-off outreach with little feedback into the next project.
CATALOGUE MOMENTUM
RELEASES THAT KEEP MOVING.
Every campaign is monitored beyond launch so the next decision is informed by the previous release.